Built a Keller Williams mega team. Managed $300M+ in Real Estate Volume. Now helping 4,000+ beauty entrepreneurs scale with proven systems.
Built a Keller Williams mega team. Managed $300M+ in Real Estate Volume. Now helping 4,000+ beauty entrepreneurs scale with proven systems.
Watch Tony share his journey from real estate success to building beauty empires
What kind of entrepreneur builds a mega team, rises to Director of Sales, leads $400M+ in transactions... only to leave it all behind for the beauty industry?
Me. Tony Cruz. Because when you understand the real game of business — you know it works in any industry.
I got my start in real estate — built a Keller Williams mega team, became the 2014 Rookie of the Year, and earned the Bronze Award for Sales Volume. That opened the door to my next move: becoming Director of Sales at one of Central Florida's largest real estate firms. There, I recruited 100+ agents and helped lead a sales force that closed over $400 million in volume under my leadership.
But I saw something bigger. Beauty professionals had all the talent — but none of the systems.
So I partnered with my wife and made the leap. Today, I'm the Chief Operating Officer of Beauty Biz Pro, one of the world's largest marketing agencies for beauty and sales-based businesses. I've helped 1,000+ entrepreneurs generate leads, convert clients, and scale through proven systems — via live trainings, webinars, and personalized coaching.
I'm also the Co-Owner of Linked Permanent Jewelry Training, the #1 permanent jewelry training company on the planet, where we've helped over 3,000 new business owners launch successful, profitable jewelry brands.
Awards, achievements, and the entrepreneurs we've helped succeed
Recognized for excellence in business development and entrepreneur training. Our proven systems have helped thousands of business owners achieve their goals.
2014 Keller Williams Rookie of the Year
Bronze Award for Sales Volume
Director of Sales - $400M+ in transactions
Leading industry training sessions and workshops, sharing proven strategies that have generated millions in revenue for beauty professionals worldwide.
Leading industry training sessions and workshops, sharing proven strategies that have generated millions in revenue for beauty professionals worldwide.
Student Success
Our students don't just learn - they achieve. From launching their first business to scaling to multiple locations, we're there every step of the way.
"Tony's systems transformed my jewelry business. In just 6 months, I went from struggling to make ends meet to having a waitlist of clients."
- Sarah M., Permanent Jewelry Business Owner
Ready to Stop Winging It and Start Scaling?
If you're a beauty pro, service-based business, or sales-driven entrepreneur — I'll show you how to plug in the exact systems I've used to grow multiple 7-figure businesses.
Proven systems to attract and convert your ideal clients consistently.
Strategic frameworks to grow your business with precision and predictability.
One-on-one guidance tailored to your specific business challenges and goals.
Each episode of How To Attract Customers™ dives into branding, systems, and scaling service-based businesses—without losing your identity.
Don’t Build Alone—Join the Movement
Each episode of How To Attract Customers™ dives into branding, systems, and scaling service-based businesses—without losing your identity.
Don’t Build Alone—Join the Movement
Hear from clients who’ve worked with Tony and experienced first-hand how the right strategy can transform their business.
Because once you know how to play the real game of business... you win anywhere. Let's discuss how these proven systems can transform your business.
Because once you know how to play the real game of business... you win anywhere. Let's discuss how these proven systems can transform your business.
Chief Operating Officer at Beauty Biz Pro | Co-Owner of Linked Permanent Jewelry Training
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